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A Blooming Success at the National Wedding Show

This year Todich Floral Design was lucky enough to be part of London’s National Wedding Show. Held in Earl’s court, the annual event takes place over one weekend during the autumn season.

WP_20130927_035The show ran from 27th-29th September and was set to be ‘the UK’s largest wedding show’ of all time.  The venue was filled with over a 250 wedding specialists who ranged from London wedding flowers, photography, wedding dresses, stationary, jewellery, cakes, shoes, music, hen parties and men’s wear.

This year it was vital for our florists to design a beautiful and mesmerising stand that would be eye-catching and impress the brides.  Having secured a stand at the front of the exhibition hall, Todich Floral Design wanted brides to be wowed over with the display.

Keen to stand out from the crowd, the floristry team worked together in planning a stunning display that has never been seen before. Head London florist Kalina Lokinska wanted to ensure that the flowers were stylish, affordable and in line with current trends.

Our florists decided to theme the stand around our recently bought French antique mannequin. We would create a wedding dress made entirely with wedding flowers which are easily availble during the autumn season.

One day before the wedding show, our florists shaped a wire mesh around the waist of the mannequin. The mesh was made with chicken wire and formed the base shape of the London wedding dress. Next, English moss was hand-woven into the design which was then followed with preserved oak leaves

IMG_7318The wedding dress was then decorated with white gypsophila wedding flowers and white phalaenopsis orchids which draped beautifully around the display.

The floristry team then designed a wedding bouquet to suit the autumn season. The bridal bouquet was a simple design that included orange and cream roses with a cream ribbon and pretty pearl pins. We designed an urn with orange and cream roses which was placed in the corner of the exhibition stand. The flower arrangement stood on a white surrounded by autumnal coloured wallpaper.

The overall design was eye-catching, modern and unique to any other florist. The flower dress drew a vast amount of attention from the media and brides, and many couples came over to the stand to compliment the design. The wedding show was an incredibly busy weekend which was enjoyed immensely by the floral team.

Todich Floral Design will be exhibiting at the Grand Olympia, London on the 21st-23rd February 2014. Keep a look at our Facebook and twitter accounts for further updates on flower designs.

This entry was posted on Thursday, October 10th, 2013 at 11:08 am and is filed under Design, Rose Wedding Flowers, Weddings. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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